Knowledge Management

Cogent serves technology companies, content providers, and educational institutions dedicated to delivering career development and practice management solutions to professions in a wide variety of industries. From workplace ethnographies to on-site usability testing or client satisfaction and brand loyalty studies, our research helps clients improve current offerings as well as identify industry trends that point to future product and service needs.

Among the professions served by Cogent's Knowledge Management practice are:

Accounting
General Business
Higher Education
Investment Advisory
IT
Legal
Medical
Risk Management

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Market Research Firm

Cogent Research is a Cambridge, MA-based market research firm with more than a decade of experience providing marketing professionals and senior executives with the highest quality and most innovative research design, data collection, and marketing analysis services available in our industry today.

We offer a full range of traditional and cutting-edge technology based tools for both qualitative market research and quantitative market research, including phone surveys, mail surveys, web surveys, focus groups, in-depth interviews, and online focus groups. Our methodological expertise has been applied in North America, South America, Europe, and Asia. We focus on strategic issues including brand development and positioning, product development, communications design and testing, market assessment, public opinion, employee and customer satisfaction and website evaluation.

We deliver results that are on time, on budget, and on point, but we also deliver more. Unlike many marketing research firms, Cogent Research focuses on strategic results, not just numbers. To do this, our dedicated team of high caliber researchers make an effort to understand not only your research objectives, but also your operating objectives, so we can design a methodology that brings you beyond where you expected.